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Marketing in Publishing on the Eve of a

SKU: 18780979744

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Description

on the Eve of a Revolution

in Addition to M

Exploring Her Father's Library

Rip's Legendary Editor

Marketing in Publishing on the Eve of aMarketing in Publishing , Offers a Wealth of Practical Information on Creative Strategies to Increase Book Sales in a Competitive and Rapidly Changing Marketplace. Patrick Forsyth Draws on His Many Years' Experience of the Publishing Industry to Reinstate Marketing Firmly Where It Should Be As an Integral and Integrated Part of the Whole Marketing Process. Marketing in Publishing Gives Expert Guidance on Different Elements of the Marketing Process,

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